Club Beer’s Can version hit the market

Lorlornyofm
By Lorlornyofm August 28, 2019 20:19

Club Beer’s Can version hit the market

Brewery giants, Accra Brewery Limited (ABL) has expanded its product lines by adding the can version of its flagship CLUB Beer. 

 

The 500ml cans compliment CLUB Beer’s existing 330ml, 625ml returnable glass bottles and BUBRA draught.

 

Speaking at the launch of the new product theme: “Welcome Freedom”, ABL’s Head of Marketing, Ms Ewurafua Addo-Atuah said the new 500ml cans will offer a new level of convenience to consumers of CLUB Beer. 

 

ABL’s Head of Marketing, Ms Ewurafua Addo-Atuah

 

“The introduction of the CLUB Beer cans highlights our company’s effort to be trusted for our diverse portfolio of high quality brands to suit every palate. 

 

“This innovation will contribute to CLUB Beer’s continued presence throughout different occasions and generations, as well as enhance its appeal among consumers as a truly Ghanaian brand that brings friends together,” she added. 

 

Ms Addo-Atuah said CLUB has always prided itself with offering “differentiated experiences” that reflect the need of its consumers, hence the introduction of the cans to meet consumer expectations. 

 

She assured consumers of CLUB Beer’s continuous drive to serve exciting new offerings. 

 

Club Beer’s aluminium cans, according to Ms Addo-Atuah gives credence to ABL’s commitment to invest in a cleaner world where natural resources are shared, since aluminium is a good recycling material. 

 

 

CLUB Beer 500ml cans are available for sale in retail shops and key distributor points at GHS 6.50 per can.

 

 

Story by Isaac Kwesi Mintah

Lorlornyofm
By Lorlornyofm August 28, 2019 20:19
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